How to Create a Linkable Asset for Link Bait

Great content is a must when it comes to ranking your site or page. You have to provide readable, useful, high-value content in order to rank, but that alone is not enough. A few years ago Google confirmed that linking, as well as content, is a major factor ranking pages. The concept is fairly simple: […]
E-Commerce SEO: Linking to Category, Product, or Homepage

Anyone who manages or contributes to an e-commerce website understands the ultimate objective: bringing in traffic and converting visitors to customers. Whether directly or indirectly, everything that site managers, digital marketers, designers, and writers do should serve the greater purpose of generating sales. Of course, there are infinite marketing strategies and tactics that teams can […]